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Information is Dead.  Spark Transformation Through Authentic Engagement & Interactivity.

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Spark on NBC Today Show

Our "Soul Tech" workshop, designed to help people align their values with how they use technology, was featured on NBC's Today Show.

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BEAT The World | Let's Play Innovation

An inspiring, fun video that talks of an event paralleling Spark Interaction's mission...I hope to attend in 2013.  

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On the 11th or January 2013 de Baak organizes the annual Meet The World event, with this year a focus on Innovation and how Playfulness can help organizations in this process. We set ourselves the goal to become the Number One Nation for Innovation before the end of this decade. Not because it is easy, but because we want to be an endurable community which inspires the rest of the world. To achieve this goal we have to find new ways of organizing, creating and delivering. We invite you to come and play with inspiring professionals from Governmental Institutions, Science, Creative Industries and Business. Cheat, hack, and go underground with challenging new concepts, and create tomorrow's world.

Beat The World is a Festival, a Lab, where you are invited to Play with Innovation. Facilitated by de Baak at Maitland's Playground in Driebergen you can choose between a diversity of Playful interventions, offered by partners like MIT Gambit, Deloitte Innovation, Endemol, MadLogic, University of Arts, JAM Visual Thinking, Knowmads, Play for a Change & Art Science Lab. Help during this event to overcome concrete challenges our society faces to get to the next Innovation Level, and learn by doing. Inspire others, by crossing borders!

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